The news media and trade are fast becoming aware of Tranquility Day Spa and Salon's growing business, particularly with respect to our eye towards style, professionalism, and focus on quality and service. Salon Today, a highly respected monthly publication on Finer Salons in the United States, and the Washington Post, Washingtonian Magazine, Potomac News, Manassas Journal Messenger and Modern Salon have all featured Tranquility Day Spa in various articles.
In the January 2004 edition of Salon Today, Tranquility Day Spa and Salon was featured along with 199 other up-and-coming salons for their success in inspiring their staffs, captivating their clients, and growing in their business. Tranquility was among the top 200 salons which were cited for their "Outstanding customer experiences, creative cost-cutting strategies, memory-making marketing campaigns and reward programs that move employees to action . . .", all of which were elements to their success! During the year Tranquility saw its revenues increase 12 percent. Asked by the editors what was the key to their success, Gloria Harding stated, "Through reading the book Positively Outrageous Service I was inspired to make that philosophy a part of everyday activities. I chose areas that related to our business, created certificates for each staff member, and held meetings where we brainstormed ideas. If ever a client challenge arises, it is taken care of quickly, efficiently and in such an unusual way the client never forgets how much we care about their happiness as our client. It is a sure-fire way to get tongues wagging about you in a very positive way and there is no better advertising than that."
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