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(Manassas, VA) For the third consecutive year, Tranquility Day Spa
& Salon of Manassas is included in the Salon Today 200, a list
of America's fastest-growing salons. In fact, Tranquility was one
of only 48 salons selected nationwide in the $1 to $2 million category.
Tranquility's owners, Gloria and Wayne Harding, say the Salon Today
designation is one of several milestones their thriving salon achieved
in the past year.
"To be prosperous and continue to grow
last year – in an economic recession and with major national
events – was very rewarding for us and our staff,"
said Wayne Harding. "In 2001, we completed four successful
years in business, we began training other salon professionals across
the country, and we earned a spot in the top 200 for the third year."
The recent Salon Today 200 designation reflects
Tranquility Day Spa & Salon's revenues for 2000, which were
$1.3 million. In 2002, the Hardings expect Tranquility to break
the $2 million revenue barrier, placing their business in the top
echelon of the Salon Today 200. Tranquility employs 24 team members
and currently operates in about 1,800 square feet at Portsmouth
Station. Gloria Harding attributes Tranquility's continued success
to their selection of high-quality systems, products and services
and to "the incredible quality and professionalism
of our staff."
The editors at Salon Today also found common traits among their
list of rising industry stars, "Perhaps more important than
ever, these 200 (salons) have proven that through hard work, determination
and leadership, they can attain the steady growth that earns them
the competitive edge." Altogether, the Salon Today 200 generated
more than $295 million in revenues in 2000.
To be included in the fourth annual Salon Today
200, Tranquility had to operate a professional salon with diverse
services and products; generate gross revenues of more than $ 100,000
per year since 1999; significantly increase salon revenues between
1999 and 2000; project another increase for 2001; and provide written
financial disclosures. Tranquility has met-and exceeded-these qualifications
for the past three years, with steady revenue increases of 30 percent
or more.
Because Tranquility Day Spa & Salon has achieved
such remarkable success in its first four years, the business'
owners
and stylists have begun to share their expertise in seminars across
the nation. The Harding's communicate their business strategies
in
the "5 Keys to Success,"
a presentation which emphasizes the elements for business prosperity:
1) get your chairs full, 2) communicate effectively,
3) do great technical work, 4) make sure your clients can duplicate
their look at home, and 5) retain your clients. Last year,
the Hardings delivered their message to over 8,000 salon professionals
nationwide.
More milestones are ahead for this nationally
recognized firm: Tranquility is moving forward with an expansion
that will double the salon and day spa's space at Portsmouth Station.
The Harding's have already scheduled several sessions to take
their
business success strategies 'on the road.' They presented their
formula for business success in Florida last week, with more shows
scheduled in March and April. Finally, Tranquility will unveil
a new marketing identity and some additional gift services that
reflect
Tranquility's atmosphere of relaxation, enjoyment and top notch
service.
Tranquility Day Spa & Salon offers a full
range of salon services, including hair care, color, texturizing,
and cosmetic services. Spa services include facials, eye treatment,
waxing, body polish, reflexology foot massage, sunglow, therapeutic
body massage, plus a complete line of manicure and pedicure services.
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